Salesmanago Blog | eCommerce Marketing, Automation & AI Insights
Imagine an e-commerce music retailer achieving a staggering 258.43% higher conversion rate through intelligent email personalisation. This isn't fantasy—it's the reality for Preorder.pl, a distinguished name in online music retail since 2006. The Polish e-commerce pioneer has transformed its digital marketing approach with AI-powered scenarios that deliver truly remarkable results.
Their dynamic abandoned cart emails outperform standard newsletters with an astonishing 2300% higher click-through rate, while their average order value from dynamic emails exceeds newsletter-driven sales by 183.92%. What's the secret behind this dramatic performance improvement that's generated a 159.7% yearly sales increase? Discover all the implementation details and comprehensive strategies in the full case study attached.
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