April 11, 2025
iSpot's Digital Transformation: How Poland's Apple Premium Partner Achieved 70x ROI with SALESmanago
When Poland's leading Apple Premium Partner sought to transform their customer experience from transactional to relational, they turned to SALESmanago. The results? A staggering 70x ROI, email engagement rates 1,334% higher than industry standards, and a seamless omnichannel experience that perfectly complements their premium product offerings. Here'...
January 29, 2025
Skin-Deep Personalization: Bioderma's Formula for Digital Marketing Success
In the competitive world of dermocosmetics, Bioderma, a French brand under the NAOS company, has achieved remarkable results through their BIOsfera loyalty programme. Combining the scientific precision of their products with an equally precise approach to customer relationships, the brand recorded a 470% increase in open rates and nearly 800% higher click-through rat...
January 29, 2025
Climbing to New Heights: 8a.pl's Digital Transformation Success
In the competitive world of outdoor retail, creating meaningful connections with customers can be as challenging as scaling a difficult mountain face. Yet 8a.pl, Poland's leading outdoor clothing and equipment retailer, has mastered this climb through intelligent marketing automation.The results speak volumes: an extraordinary 179x return on inves...
January 16, 2025
Sustainable Style Revolution: How Greenpoint Wove Environmental Consciousness Into Fashion Marketing
In the fast-changing world of fashion retail, creating personalized experiences that resonate with individual style preferences is the new frontier of customer engagement. Greenpoint, one of Poland's leading fashion networks with over 165 stores nationwide, has masterfully embraced this approach—blending elegance, femininity, style, and comfort not just in their...
January 14, 2025
Driving Demand and Buzz: The Preorder Case Study
Imagine an e-commerce music retailer achieving a staggering 258.43% higher conversion rate through intelligent email personalisation. This isn't fantasy—it's the reality for Preorder.pl, a distinguished name in online music retail since 2006. The Polish e-commerce pioneer has transformed its digital marketing approach with AI-powered scenarios that deliver ...
December 20, 2024
Ania Kruk’s Blend of Tradition and Modern Ecommerce Strategy
Imagine a modern jewellery brand combining nearly 200 years of family tradition with cutting-edge digital marketing to achieve a 62% growth in conversion rates. Ania Kruk, established in 2012 by siblings representing the fifth generation of the famous Kruk jeweller family, has revolutionised their customer communication through AI-powered recommendations and precise ...
December 16, 2024
Case Study: How Subdued Scaled with SALESmanago
Subdued’s ROI reached a staggering 2065%, with 50% of sales driven by automation. With automated workflows and customer segmentation in place, Subdued could focus on future expansion, backed by actionable insights from customer data. About SubduedSubdued, a brand for independent teenagers, started in Italy in the ’90s and now ope...
December 4, 2024
Beyond Classroom Walls: Borgione's Innovative Approach to Educational Marketing
Creating enriching educational experiences isn't just Borgione's business model—it's now their marketing strategy too. With 50 years of tradition providing educational materials, toys, and furnishings for families and schools, this Italian company has successfully translated their mission of stimulating children's skills and emotions into a powerf...
July 2, 2024
A Cheese Legend Goes Digital: 4 Madonne Caseificio Leverages Marketing Automation for Growth
Take a cheese cooperative steeped in tradition, crafting Parmigiano Reggiano since 1967, nestled in Italy’s renowned “food valley.” Now, picture them taking their age-old craft and propelling it into the digital age with impressive results. That’s the story of 4 Madonne Caseificio dell’Emilia.