Salesmanago Blog | eCommerce Marketing, Automation & AI Insights
Welcome to SALESmanago Content Hub - your one-stop shop for all things digital marketing
Latest Posts:
June 27, 2025
What is Digital Marketing and Why is it Essential for Businesses in 2025?
The emergence and development of the internet have gradually led to shifts in paradigms across many aspects of social life and the economy. The extent to which online commerce has grown is supported by focused efforts in digital marketing. This either successfully replaces traditional marketing or forms part of an integrated omnichannel marketing strategy. The idea i...
June 24, 2025
Trends To Tune up for Summer Success
June marks a pivotal moment for marketers. Summer campaigns are in full swing, consumers are dreaming of holidays, and the mid-year point offers a perfect opportunity to review what's working and what isn’t. Whilst it’s tempting to ease off the accelerator in summer, smart marketers use this time to fine-tune their strategy for maximum impact.But where sh...
June 18, 2025
Transforming Fashion Retail: Monnari's Growth Story
Monnari, a distinguished Polish clothing brand with a 25-year tradition, is celebrated for its unique designs tailored specifically for Polish women. By blending tradition with modernity, Monnari offers timeless, versatile wardrobes while paying meticulous attention to design details. With a mission to serve its community, Monnari operates an extensive retail network...
Latest Growth Hacks:
May 23, 2025
#Growth Hack Series with Product Collections: Turning Customer Behaviour into Sales
Want to truly understand what makes your customers tick? Then get ready, because Product Collections is your new go-to tool. This feature gives you a direct line to your customers' interests, turning that knowledge into real sales. Unlock deep personalisation and drive revenue with smart, automated campaigns that react to genuine customer intent. Learn h...
May 14, 2025
Growth Hack Series: How to Supercharge Your Mobile Engagement
As mobile usage dominates the digital landscape, more eCommerce brands are asking: “How do we get users to re-engage, convert, and come back—without annoying them?” The answer? Thoughtfully timed, well-segmented mobile push and in-app notifications.
April 23, 2025
#Growth Hack Series: 5 Must-Try Tips to Ignite Your Website Visitor Engagement
Your website is often the first point of contact with potential customers. Are you making the most of it? It's not just about looking good; it's about creating an experience that captivates visitors and encourages them to connect with your brand. Let's dive into some actionable tips to boost engagement and turn those casual browsers into loyal ...
From our Leaders:
May 23, 2025
Bringing Happiness Principles into Online Shopping
We often talk about conversion rates, AOV, and CLV in the world of eCommerce. These metrics are undoubtedly important. But what if we shifted our focus slightly, drawing inspiration from a seemingly unrelated field … like the science of happiness?
April 23, 2025
Contextual Personalisation – The Foundation of Modern Customer Experience
For years, I've observed how personalisation has revolutionised eCommerce, influencing the way brands build relationships with customers. Delivering content and offers that cater to the individual needs of users has become crucial. However, the real game-changer in this field is contextual personalisation – an approach that gives Customer Experience an e...
April 4, 2025
From B2B to BwB: Why the Future Belongs to Brands That Build With, Not For, Their Customers
There’s a growing shift happening in how we sell, how we partner, and ultimately, how we grow. And it starts with a simple truth hiding in plain sight: People don’t want to be sold to—they want to build something with you.The classic B2B dynamic—where vendors pitch, buyers listen, and decisions are made in isolation—is breaking down. What’s emerging in its pla...
